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Strategic Alliances in Application Service Provision

Strategic Alliances in Application Service Provision
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Author(s): Phil Seltsikas (Brunel University, UK), Wendy L. Currie (Brunel University, UK) and D. E.S. Tebboune (Brunel University, UK)
Copyright: 2002
Pages: 5
Source title: Issues & Trends of Information Technology Management in Contemporary Organizations
Source Editor(s): Mehdi Khosrow-Pour, D.B.A. (Information Resources Management Association, USA)
DOI: 10.4018/978-1-930708-39-6.ch190
ISBN13: 9781930708396
EISBN13: 9781466641358

Abstract

Application Service Provision (ASP), which consists in deploying, managing and remotely hosting software applications through centrally located servers, is emerging as a new form of application outsourcing that is attracting many sectors. It is shown in this paper that the ASP model is highly based on the concept of strategic alliances, illustrating the idea with two cases, one of which was a failure because of inappropriate partnership management. The authors highlight the importance of focusing on alliances management instead of how to form them, by presenting a life cycle approach to alliances. The paper also relates the immaturity of the ASP market to the difficulty in measuring the success of strategic alliances formed in this context. This paper concludes by presenting predictions about the future of ASP.

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