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Transformation of HR Roles Through People Analytics: A Case Study on Implementation of SAP Success Factor by Berger Paint Bangladesh
Author(s): Marufa Mizan (BRAC University, Bangladesh)
Copyright: 2024
Pages: 18
EISBN13: 9798369358467
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Abstract
This case will allow students to have insight about how transformative HR is leveraging employee data to make evidence-based strategic decisions. Berger, striving to increase turnover every four years, faced HR challenges with manual processes and disconnected data across departments. HR functions were hindered by the lack of integration. To address this, Berger implemented SAP SuccessFactors, automating data collection and analysis across departments. The system provides a unified platform for evaluating performance, streamlining recruitment, and aligning employee goals with company strategy. This HR transformation enhances efficiency, eliminates manual updates, and ensures consistency in tracking employees. The move reflects a strategic response to increased customer demand while maintaining product and service quality, offering valuable insights for undergraduate and postgraduate human resource management courses. This study will showcase how HR is gradually shifting to the world of data-centric solutions and facilitating productivity and effectiveness of the firm.
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