Cold Calling as a Strategic Tool to Improve the Recruitment and Selection Processes

View Sample PDF

Author(s): Shivani Agarwal (KIET School of Management, KIET Group of Institutions, Delhi, India)and Priyansh Teotia (KIET School of Management, KIET Group of Institutions, Delhi, India)
Copyright: 2021
Pages: 15
Source title: Using Strategy Analytics to Measure Corporate Performance and Business Value Creation
Source Author(s)/Editor(s): Sandeep Kumar Kautish (Lord Buddha Education Foundation, Nepal)
DOI: 10.4018/978-1-7998-7716-5.ch001

Keywords: Business Information Systems / Business Science Reference / Data Analysis & Statistics / Library & Information Science

Purchase

View Cold Calling as a Strategic Tool to Improve the Recruitment and Selection Processes on the publisher's website for pricing and purchasing information.

Abstract

Cold calling has been an essential tool for decades in marketing of goods and services. On the other hand, with time, recruitment and selection has become a hectic and hefty task for organizations. This report tries to highlight the scope and importance of cold calling in recruitment and selection. It also highlights the effectiveness and efficiency of recruitment agencies and their proficiency in finding the best possible candidate. It also tries to find the importance of various factors like company image, remuneration, job position, etc. that shape the attitude of a potential candidate towards a job offer. The chapter also puts focus on the skills of the sales representative that have an important effect in shaping the attitude of a prospect towards the job opening.

The IRMA Community

Research IRM

Cold Calling as a Strategic Tool to Improve the Recruitment and Selection Processes

Purchase

Abstract

Related Content

IRMA Sponsors