The Global Implications of Diversity and Inclusion: Exploring Economic, Image, and Meaning Dimensions

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Author(s): Marcia Siqueira Costa Marques (Grupo Design e Convergencia, Brazil)
Copyright: 2024
Pages: 22
Source title: Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs
Source Author(s)/Editor(s): Inês Veiga Pereira (Accounting and Business School, Polytechnic of Porto, Portugal), Paulo Botelho Pires (Centre for Organizational and Social Studies, Polytechnic of Porto, Portugal)and José Duarte Santos (Accounting and Business School, Polytechnic of Porto, Portugal)
DOI: 10.4018/978-1-6684-8984-0.ch010

Keywords: Business & Management / Business Science Reference / Corporate Social Responsibility / Marketing

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Abstract

This chapter provides a comprehensive examination of the multifaceted implications of diversity and inclusion within business and societal contexts. This elucidates the economic, image, and meaning dimensions of diversity and inclusion, highlighting their potential to foster social progress, enhance reputation, and improve financial performance. The chapter further delves into the challenges faced by organizations in implementing these initiatives, such as resistance to change, lack of diversity in leadership, and the need for greater accountability. Future directions for enhancing the effectiveness of diversity and inclusion efforts were also explored. This chapter aims to provide a deeper understanding of these concepts, emphasizing their critical role in the current globalized and interconnected world.

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The Global Implications of Diversity and Inclusion: Exploring Economic, Image, and Meaning Dimensions

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