Principles and Practices for Enhanced Visual Design in Virtual Learning Environments: Do Looks Matter in Student Engagement?

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Author(s): Deanna Grant-Smith (Queensland University of Technology, Australia), Tim Donnet (Queensland University of Technology, Australia), James Macaulay (Queensland University of Technology, Australia)and Renee Chapman (Queensland University of Technology, Australia)
Copyright: 2019
Pages: 31
Source title: Student-Centered Virtual Learning Environments in Higher Education
Source Author(s)/Editor(s): Marius Boboc (Cleveland State University, USA)and Selma Koç (Cleveland State University, USA)
DOI: 10.4018/978-1-5225-5769-2.ch005

Keywords: Education / Higher Education / Information Science Reference / Virtual Learning Environments

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Abstract

The widespread adoption of learning management systems (LMS) in higher education has been promoted as a means of modernizing learning material, improving learning outcomes, and enhancing student engagement, but has often fallen short of these goals. It has been suggested that investment in visual design has the potential to ensure the promise of LMS can be realized. Through the reflections of instructors, a learning designer, and students, this chapter explores the relationship between LMS aesthetics and usability and student engagement. It proposes visual design principles and practices which highlight the combined contribution of functional utility, visual identity, aesthetic appeal, and transactional access to enhancing student engagement and user experience in a virtual learning environment.

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Principles and Practices for Enhanced Visual Design in Virtual Learning Environments: Do Looks Matter in Student Engagement?

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