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Telehealth Technology, Business, and Marketing Strategy Approaches for Mental Health Practices as a Result of COVID-19

Telehealth Technology, Business, and Marketing Strategy Approaches for Mental Health Practices as a Result of COVID-19
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Author(s): Darrell Norman Burrell (Pellegrino Center for Clinical Bioethics, Georgetown University Medical Center, USA), Allison J. Huff (College of Medicine, University of Arizona, USA), Quatavia McLester (The Chicago School of Professional Psychology, USA), Delores Springs (Regent University, USA), Judith-Jolie Mairs-Levy (A.T. Still University, USA), Margaret J. Crowe (Liberty University, USA), Kevin Richardson (Capitol Technology University, USA), Kiana S. Zanganeh (Florida Institute of Technology, USA), Elizabeth I. Omotoye (The University of the Cumberlands, USA)and Laura A. Jones (Capitol Technology University, USA)
Copyright: 2024
Pages: 19
Source title: Using Crises and Disasters as Opportunities for Innovation and Improvement
Source Author(s)/Editor(s): Saeed Siyal (School of Economics and Management, Beijing University of Chemical Technology, China)
DOI: 10.4018/978-1-6684-9522-3.ch006

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Abstract

The pandemic exacerbated pre-existing mental health issues. These people are more likely to develop anxiety, sadness, and PTSD. The pandemic may also harm at-risk mental health patients. Pandemic-related financial difficulty increases the risk of mental health issues like sadness and anxiety. The COVID-19 pandemic has exacerbated anxiety, depression, and PTSD, according to the literature. Social separation also makes accessing mental health care harder. Given the pandemic's increasing mental health service demand, this is worrying. Pre-existing and at-risk mental health issues are more likely to be affected by the epidemic. This research examines the potential of telemedicine to provide care to underserved communities and those needing increased mental health care due to COVID-19.

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